TY’DRE DROPS EMPOWERING NEW ANTHEM “WE UP” Music Today, Scarborough-born and Brampton-raised rapper, Ty'Dre, returned with his first release of 2021 - an empowering anth...
WASSIM “SAL” SLAIBY AND MASSARI TAKE ON NEW ROLES WITH UNIVERSAL ARABIC MUSIC Music Universal Music Group recently announced the launch of their new Middle Eastern division Universal Arabic Music with the...
OTTAWA’S SPONSORED BY GOD TO PRESENT AT NEW YORK FASHION WEEK Fashion Since being named the Official Representative of the Honorable Nelson Mandela’s family in North America back in 2014, Ot...
DESREN TEAMS UP WITH SWISHA T AND JSTN DMND FOR NEW SINGLE “DUSK TILL DAWN” Music San Diego producer Desren has teamed up with Ottawa artists Swisha T and Jstn Dmnd on his recent single "Dusk Till Dawn"...
ARTIST OF THE MONTH // APRIL 2021 – WINNIPEG DJ, PRODUCER AND SONGWRITER, TAKIS Artist of the Month, Music About Takis SHIFTER's Artist of the Month for April is DJ, producer and songwriter Takis. The Winnipeg native has per...
OMARI MYDZ EXPLORES LONG DISTANCE LOVE IN NEW VIDEO “TONIGHT” Music Ottawa-based R&B singer-songwriter, Omari Mydz, is back with his new single "Tonight", the follow up to his 2020 rel...
KARDINAL OFFISHALL’S QUEST FOR FIRE: FIRESTARTER, VOL 1 WAS THE SOUNDTRACK OF A GENERATION Music Days after being promoted to Senior Vice President, A&R at Universal Music Canada, Canadian hip-hop staple Kardinal ...
NIGHT LOVELL DROPS SURPRISE THREE-PACK BOTTOM TOP Music After going into the shadows on and off in recent years, Ottawa rapper, Night Lovell, has been keeping fans satisfied wi...
INTERVIEW – LIL BERETE DROPS DELUXE EDITION OF ICEBREAKER 2 Music A month after releasing his latest mixtape Icebreaker 2, Lil Berete is back with a deluxe version of the project featuri...
KARDINAL OFFISHALL NAMED UNIVERSAL MUSIC CANADA’S NEW SENIOR VICE PRESIDENT, A&R Music Today, Universal Music Canada announced Canadian hip-hop legend, Kardinal Offishall, was named the new Senior Vice Presi...
NETFLIX BUYS KANYE WEST DOCUMENTARY IN RUMORED MULTI-MILLION DOLLAR DEAL Film/Television, Music Neflix has bought the rights to an upcoming docuseries about polarizing music producer, rapper and clothing/shoe designe...
BELLY CELEBRATES HIS BIRTHDAY WITH NEW SINGLES “IYKYK” AND “MONEY ON THE TABLE” Music In time for his 37th birthday, XO/Roc Nation artist, Belly, released two brand new tracks, his first new solo material i...
STACEY MARTIN LIFESTYLE THINKS OUTSIDE THE BOX FOR NEW EQUITY CROWDFUNDING CAMPAIGN Boss, Fashion Although the nation’s capital is not exactly synonymous with fashion, there is one designer that has been disrupting tha...
3 THINGS ENTREPRENEURS SHOULD REMEMBER TO STAY MOTIVATED Boss, Sponsored For the past few months, SHIFTER has been partnering with Invest Ottawa to promote the Digital Main Street program to he...
SWAGGER RITE DROPS NEW ECLECTIC EIGHT-TRACK EP DETOUR Music Toronto rapper Swagger Rite is back with his new eight-track EP, Detour. The project includes previous releases like "He...
REDBLACKS LINEBACKER MICAH AWE SHAKES UP ATHLETE RECRUITMENT WITH NEW PURPLESHIFT FITNESS APP Sports For years there has been a misconception that Canadian athletes aren’t as good as American athletes in many sports. It h...
QUEENYY SIZZLES IN NEW MOVEMENT VISUAL FOR “BROKEN ENGLISH” Music Ottawa native, Queenyy, returns with the final piece of her intricate puzzle to close off her wistful EP Distance. As sh...
VERZUZ AND PELOTON ANNOUNCE NEW MUSIC PARTNERSHIP Music Weeks after being sold to video-making and social-networking service Triller, Verzuz, the brainchild of hip-hop mega pro...
BASKETBALL AFRICA LEAGUE SET TO TIP OFF ON MAY 16 Sports Today, Basketball Africa League, also known as the BAL, announced that tip off for the league's inaugural season is set ...
5 TIPS FOR CREATING A BRAND THAT’LL MAKE YOU STAND OUT Boss, Sponsored If you decide to start a business in 2021 one thing you'll have to think about is branding. Although it's one of the mos...
REVIEW – JUSTIN BIEBER SURPRISES FANS WITH JUSTICE DELUXE EDITION Music Justin Bieber has surprised fans with the release of Justice (Triple Chucks Deluxe), the deluxe version of the original ...
PREVIEW – HAVIAH MIGHTY AT ORIGIN KITCHEN CONCERTS, MARCH 27 Music Tonight, the Origin Arts and Community Centre and the Great Canadian Theatre Company will close out International Women'...
V’GHN X DJ PUFFY DROP SOME MID-COVID HEAT WITH “BRICK BY BRICK” Music Two of the Caribbean's finest have come together to drop some heat to get us dancing during the COVID-19 pandemic. Grena...
AP AND LINDASSON DROP NEW SOULFUL AND INTROSPECTIVE COLLAB “MY CRY” Music 2021 has been a great year for collaborations in the capital. Hueso and City Fidelia came together for their song "Legac...
PREVIEW – OTTAWA BLACK FILM FESTIVAL, MARCH 25-28 Film/Television The inaugural Ottawa Black Film Festival has finally arrived. To be presented online due to the COVID-19 pandemic, the f...
CAPCITYHIPHOP ANNOUNCES GROUNDBREAKING NEW PARTNERSHIP WITH STINGRAY MUSIC Music When Ottawa radio host and A&R, Nate Gravelle, known in hip-hop circles as Thrilla, left his long-time radio show NU...
FREDDY PRINTZ FLEXES HIS LYRICAL MUSCLE IN NEW VIDEO AND SINGLE “FEEL LIKE” Music Freddy Printz is a staple in the Ottawa hip-hop music scene and has subsequently been expanding since the beginning of 2...
THREE BLACK ENTREPRENEURS TASTING SUCCESS IN THE FOOD AND BEVERAGE INDUSTRY Boss The #BuyBlack movement has garnered mainstream attention and raised international awareness and interest in Black-owned ...
ASIAN-CANADIANS REACT TO ATLANTA SHOOTING AMIDST INCREASE IN ANTI-ASIAN HATE CRIME Culture The world is still in shock following yesterday's shooting at an Atlanta spa which saw eight people murdered including s...
CANADIAN MUSIC VIDEO ROUNDUP | FEBRUARY 2021 Canada, Music It's that time again! SHIFTER's Canadian Music Video Roundup for February includes videos from NAV, Dax, Night Lovel...
CITY FIDELIA AND REBECCA DICKSON TO LAUNCH FRMULA ARTIST DEVELOPMENT PROGRAM Music Yesterday, hip-hop recording artist and community leader, City Fidelia, and artist manager, Rebecca Dickson, announced t...
ARTIST OF THE MONTH // MARCH 2021 – TORONTO MULTI-INSTRUMENTALIST, DESARAE DEE Artist of the Month, Music About Desarae Dee SHIFTER's Artist of the Month for March is Toronto multi-instrumentalist, Desarae Dee. Dubbed “Toro...
LINDASSON KEEPS IT COMING WITH NEW VISUALS FOR “TOES” Music Exactly a month after dropping the visuals for "Don't Tell", Ottawa's Lindasson is back with "Toes", the second music vi...
SOUTH AFRICAN RAPPER AND PRODUCER A-REECE TACKLES THE UPS AND DOWNS OF LOVE ON “MORNING PEACE” Music After starting off 2021 by earning nearly one million streams combined on his singles "Strictly For My B" and "The 5 Yea...
FIRST ANNUAL OTTAWA BLACK FILM FESTIVAL TO TAKE CENTRE STAGE LATER THIS MONTH Film/Television Canada’s Black film festival movement is coming to the capital as the first annual Ottawa Black Film Festival is set to ...
SVLM’S “YESLAMLI JAMALIK” IS A LOVE SONG TO BEIRUT WHEN IT NEEDS IT MOST Music Last August, members of the Lebanese community and the world looked on in horror as videos of the explosion in Beirut, L...
THE WEEKND, NAV, JESSIE REYEZ AND JUSTIN BIEBER AMONG 2021 JUNO AWARD NOMINEES Music Earlier today, the Canadian Academy of Recording Arts and Sciences, also known as CARAS, held its virtual press conferen...
SVDVM EXUDES CONFIDENCE IN COLOURFUL NEW VISUALS FOR “TV” Music Ottawa rapper SVDVM recently dropped some brand new visuals for "Tv", one of the tracks off of his 2020 mixtape SVISA. F...
5 TAKEAWAYS FROM THE MEGHAN MARKLE AND PRINCE HARRY INTERVIEW Culture, Film/Television Meghan Markle and Prince Harry sat down with Oprah Winfrey for their first joint interview since stepping down as senior...
LIL BERETE SHOWS MATURITY BEYOND HIS YEARS ON HIS NEW ALBUM ICEBREAKER 2 Music Yesterday, Regent Park rapper Lil Berete delivered his highly anticipated album Icebreaker 2, his first independently re...
EVERYTHINGOSHAUN AND KAYO PUSH THROUGH THE OPPOSITION AND DEFY THE ODDS ON “WYLIN'” Music Toronto's EverythingOShauN and Halifax-based, St. Lucia-raised rapper Kayo have come together to drop their new motivati...
MAZYN DELIVERS A TIMELY MESSAGE OF HOPE AND OPTIMISM ON “BETTER DAYS” Music Ottawa hip-hop artist Mazyn (formerly Capé) recently dropped "Better Days", his second release of 2021 so far. The song ...
NOMINATIONS NOW OPEN FOR SECOND ANNUAL CAPITAL MUSIC AWARDS Music On Thursday, April 29th, Ottawa will play host to the second annual Capital Music Awards organized by the Ottawa Music I...
CANADIAN ENTREPRENEURS LIDIA TESFAMICAEL AND LUXI MATHI LAUNCH CANADA FASHION NETWORK Fashion Notable Canadian fashion organizations such as The Fashion Group International of Toronto, Toronto Fashion Incubator, an...
REVIEW – ED HILL’S CANDY & SMILEY IS THE MOST PERSONAL AND INTIMATE COMEDY SPECIAL YET Culture, Film/Television For decades, Canada has produced some of the brightest comedic talent in the world, from John Candy to Tom Green. But wh...
VI ENDS HER TWO YEAR HIATUS WITH HER NEW SINGLE “VICTIM” Music Ottawa-born and now Toronto-based artist, Vi, is back with "Victim", the first single off her forthcoming EP After Life...
BOSLEN DROPS MOODY AND MIND-BENDING NEW VISUALS FOR “TRIP” Music Vancouver artist and former SHIFTER Artist of the Month, Boslen, recently returned with his first release of 2021 titled...
MEET CLAUDE KAMENI, THE DESIGNER BEHIND VIOLA DAVIS’ STUNNING GOLDEN GLOBES GOWN Fashion, Film/Television Last night was the 78th Golden Globe Awards, a time for the who's who of Hollywood to get dressed up in creations from t...
3 TIPS FOR MAKING THE TRANSITION FROM ARTIST TO ENTREPRENEUR Boss, Sponsored A lot of creatives struggle with the idea of being a business person. They struggle with sales, marketing and charging a...
SHIFTER’S HOT TRACKS FOR FEBRUARY | SHIFTER MUSIC Music It's the last day of the month which means it time for SHIFTER's Hot Tracks for February featuring Lil Berete, Young Smo...
REVIEW – BIGGIE THE RAP SUPERSTAR GIVES WAY TO CHRISTOPHER THE MAN IN BIGGIE: I GOT A STORY TO TELL Film/Television, Music Executive produced by Sean Combs, Voletta Wallace, Mark Pitts, Stanley Buchthal, and Emmett and Brendan Malloy, Biggie: ...
R&B SINGER-SONGWRITER JESSICA JOLIA LEARNS TO LOVE AGAIN ON HER NEW SINGLE “NO QUESTION” Music Today, Los Angeles-based songwriter, producer and R&B artist, Jessica Jolia, released her new single "No Question". ...
NIGHT LOVELL RELEASES VISUALS FOR LATEST SINGLE “COUNTING DOWN THE LIST” Music After featuring on fellow Ottawa artist Lindasson's big single "A Lot" alongside FTG Reggie, Night Lovell recently dropp...
THREE EAST END TORONTO BROTHERS LAUNCH CANADA’S LARGEST BIPOC FOUNDERS FUND Boss, Film/Television Since the murder of George Floyd and the resulting conversations surrounding anti-Black racism, many in the Black commun...
LONELY BOY SHINES ON HIS SMOOTH COVER OF THE R&B CLASSIC “LOVERS AND FRIENDS” Music Ottawa-based R&B vocalist Lonely Boy is back with his first cover release of 2021, offering fans his rendition of “L...
PRESSA OOZES CONFIDENCE AND STAR POTENTIAL IN NEW GARDNER EXPRESS SHORT FILM Music Pressa has been on a roll as of late. He was recently seen on Instagram celebrating his first billboard in Los Angeles, ...
JAMAICAN CRICKETER CHRIS GAYLE DROPS VIDEO FOR INSPIRATIONAL REGGAE ANTHEM “BLESSINGS” Music, Sports Jamaican cricketer Chris Gayle, also known as the UniverseBoss, is back with his latest single "Blessings", an inspirati...
BOBBY BRUGAL DROPS NEW MIXTAPE AND NEW MUSIC VIDEO FOR “UNAPOLOGETIC” Music Pittsburgh-raised and Ottawa-based rapper Bobby Brugal, formerly Cashtro Crosby, recently dropped his music video "Unapo...
TIGER WOODS SUSTAINS MULTIPLE LEG INJURIES IN LOS ANGELES CAR CRASH Sports Earlier today, Tiger Woods was hospitalized in serious condition after being involved in a single car accident in Califo...
5 BLACK ARTS, CULTURE AND LIFESTYLE ENTREPRENEURS BLAZING A TRAIL IN OTTAWA Art, Boss Black History Month is always a time to reflect not only on the historical achievements of Black Canadians but also on t...
