DODO BANK$ DROPS SOMETHING FOR THE LADIES WITH “GET IT ON MY OWN” Music, Sponsored It's been nearly a month since the release of his most recent single "Jerry Rice", and we're already getting to see more...
REVIEW – A LITTLE WHITE LIE IS THE CANADA WE’VE BEEN WAITING TO SEE ON THE BIG SCREEN Film/Television A year after it premiered at the Regent Theatre in Toronto, the team at Crossfield House Productions has made our Black ...
FREDDY PRINTZ AND LONELYBOYXXO GET VULNERABLE IN THEIR NEW VIDEO “NEFARIOUS” Music Ottawa-based hip-hop artist and songwriter Freddy Printz is back with a brand new music video for his single "Nefarious"...
KENNEDY RD. EXPLORES SELF-WORTH AND SELF-LOVE ON “BACK AGAIN” Music Amidst all of the COVID-19 madness, one of the releases that slipped under our radar came from Toronto R&B artist Ke...
K-OS RELEASES SOME NEW OUT-OF-THIS-WORLD VISUALS FOR “SUPERNOVAS” Music After leaving Toronto and the industry behind for Vancouver, K-OS recently ended his five-year hiatus with the release o...
3 REASONS ARTISTS SHOULD LAUNCH THEIR ONLINE MERCH STORE RIGHT NOW Boss, Music, SHIFTER U, Sponsored Music sales, shows/touring, and merch. It's the "holy trinity" of how artists, DJs and other talent make money today. Wi...
4KORNERS, ASHTON ADAMS AIM TO ‘TAKE HOUSE MUSIC BACK’ WITH DEBUT EPOUR HOUSE Music It's the 1980's. In a former three-story factory turned nightclub at 206 South Jefferson Street in Chicago, a sound was ...
DEAR ARTISTS (PT.2) – 5 WAYS TO LEVEL UP IN 2021 Kevin Bourne, Opinion 2021 is just around the corner and I’m excited. Even in the midst of COVID, a new year is an opportunity for a fresh sta...
DEAR ARTISTS (PT. 1) – IT’S TIME TO LEVEL UP Kevin Bourne, Opinion This may come across as somewhat insensitive in light of everything that has happened this year, but 2020 has been the b...
THERE’S STILL NO JUSTICE IN THE KILLING OF KENNETH CHAMBERLAIN Film/Television In recent years, names like George Floyd, Breonna Taylor, Philando Castillo, and Michael Brown have become household nam...
CANADIAN MUSIC VIDEO ROUNDUP | OCTOBER 2020 Canada, Music It's that time again! SHIFTER's Canadian Music Video Roundup for September includes videos from The Weeknd, Tory Lan...
ARTIST OF THE MONTH // NOVEMBER – GATINEAU RAPPER/SINGER, BABE RUTH Artist of the Month, Music SHIFTER's Artist of the Month for November is Gatineau, Quebec rapper and singer, Babe Ruth. Babe Ruth is a multi-tal...
UK RAPPER GIGGS DROPS SURPRISE MIXTAPE NOW OR NEVER Music With the popularity of shows like Top Boy and a plethora of UK artists making a name for themselves at home and abroad, ...
COLE JAMES X WILL RYTE TEAM UP FOR NEW CROSS-CANADA COLLABORATION “I’M LEAVING” Music Vancouver singer-songwriter Cole James and Mississauga artist, producer, engineer and guitarist Will Ryte have come toge...
TOP 20 CANADIAN DJs YOU NEED TO KNOW Music SHIFTER's "Top 20 Canadian DJs you need to know" list is sponsored by You.i TV, the Ottawa-based company and platform th...
SVLM CHANNELS “THE FAST AND THE FURIOUS” IN NEW VIDEO FOR “SIX SPEED” Music Two months after releasing the single "Six Speed", which has earned him a coveted spot on the Northern Bars playlist and...
ZACH ZOYA RELEASES HIGHLY ANTICIPATED DEBUT EP SPECTRUM Music It's been a very busy year for Montreal rapper and songwriter Zach Zoya. After spending the last year dropping singles, ...
ELI ANKOU JOINS FELLOW OTTAWA NATIVE NEVILLE GALLIMORE ON DALLAS COWBOYS Sports Although Ottawa isn't known for pumping out top-tier professional talent like its Big City neighbour to the west, that h...
JAIOFTHERISE AND WILL MORENO TEAM UP AGAIN ON “SITUATIONSHIP” Music Recording artist and songwriter JAIoftheRise recently dropped two back to back collaborations with producer Will Moreno ...
CANADIAN-BORN ROOKIE CHASE CLAYPOOL IS SETTING THE NFL ABLAZE Sports Chase Claypool has quickly gone from rookie to household name virtually overnight in a statement game. It’s safe to say ...
A LOOK INSIDE THE NEW OVO STORE AT CF RIDEAU CENTRE Fashion At SHIFTER, I always love a new store opening. Late last month, October’s Very Own, affectionately known as OVO, opened ...
WINNIPEG RAPPER FRESH IE ADDRESSES OUR INNER PAIN AND HUMANITY ON HEARTBREAKS Music Veteran Winnipeg rapper Fresh IE is back with his latest album "Heartbreaks". The message of the project is very timely ...
TWOTIIME TACKLES “BIGGER ISSUES” ON LATEST SINGLE Music Three months after the release of "Up2Me", which has 76K views on YouTube to date, Ottawa-based recording artist and son...
DODO BANK$ BOUNCES BACK WITH UPCOMING SINGLE “JERRY RICE” Music, Sponsored Two steps forward, one step back. In mid-2017, Ottawa native Dodo Bank$ released his first EP Drippy Szn without even sh...
CANADIAN ACADEMY OF CINEMA & TELEVISION ANNOUNCES NEW EQUITY & INCLUSION FUND Film/Television Yesterday, the Canadian Academy of Cinema & Television announced the launch of their new Equity & Inclusion Fund...
OTTAWA SHINES AS HOST TO AFROWORLD FEST 2020 [WATCH] Culture This past weekend, Ottawa, Canada played host to the first annual AFROWORLD Fest, presented by Equal Chance. Originally ...
ROMEYO WILSON AND KIM KELLY GIVE US ISLAND LOVE IN NEW VIDEO FOR “TEXT ME” Music Romeyo Wilson is a name you soon won’t forget, as he is Toronto's up next R&B singer. The Toronto native is one of t...
CHEKO SALAAM RETURNS WITH BACK TO BACK VISUALS FOR “CONVALESCENCE” AND “CELEBRATE” Music After a brief hiatus, hip-hop artist Cheko Salaam has returned releasing back to back music videos titled "Convalenscenc...
ZIMBABWE ARTIST BANTU TEAMS UP WITH FIFA ON NEW SINGLE “LEAVING” Music Following his collaborations with Nicki Minaj and DaniLeigh, Zimbabwe artist Bantu is back with his latest single "Leavi...
TIKA DROPS “SIDEWAYS”, LEAD SINGLE FROM DEBUT ALBUM “ANYWHERE BUT HERE” Music Toronto native TiKA recently released "Sideways", the first single off her highly anticipated debut alum Anywhere But He...
TORONTO ARTIST CHARMAINE DROPS FLOSSY DEBUT SINGLE “BOLD” Music Zimbabwe born, Toronto artist Charmaine recently dropped her debut single "BOLD". First impression - this rapper, songwr...
3 TIPS FOR STARTING A BUSINESS DURING THE COVID-19 PANDEMIC Boss, Sponsored The news headlines are full of doom and gloom stories of businesses shutting their doors, including retailers and restau...
BOURNE – WHITE CANADIANS ARE JUST AS MUCH FOREIGNERS AS US IMMIGRANTS Opinion Over the past week, both Canadian and Indigenous people have taken to social media in response to commercial fishermen i...
CANADIAN MUSIC VIDEO ROUNDUP | SEPTEMBER 2020 Canada, Music It's that time again! SHIFTER's Canadian Music Video Roundup for September includes videos from Drake, Tory Lanez, H...
NIGHT LOVELL EXPLORES SOLITUDE IN NEW VIDEO FOR “ALONE” Music Yesterday, Ottawa artist Night Lovell took to social media to announce the release of his new music video for "Alone". T...
G98.7FM SOLD TO LONG-TIME BROADCAST OPERATOR CINA RADIO GROUP Music Over a year after going into an "Administrative Receivership" and seeking protection from its creditors, Intercity Broad...
TORONTO RAPPER WISE DROPS VIDEO FOR LATEST SINGLE “TRICKS” Music Toronto rapper WISE recently released the music video for his latest single "Tricks". Produced by Cahl and directed by A...
MOUSSEAU – THE NFL: HOW BLACK QUARTERBACKS ARE CHANGING THE GAME Sports When you look at the NFL of old, especially at the quarterback position, you would think of names like Elway, Marino and...
CORBIN – TAPPING INTO THE TRANSFORMATIVE POWER OF CREATIVITY Opinion, SHIFTER U Several years ago, I attended a poetry slam at a rustic, unsophisticated pub in suburban Toronto. I was there to see my ...
THE LJ DELIVERS SMOOTH, AFRO-CARIBBEAN FLAVOUR ON LATEST RELEASE “VICTORY” Music Canadian hip-hop songwriter, artist, and producer The LJ is back with his new video for "Victory". Produced by his label...
ARTIST OF THE MONTH // OCTOBER – VANCOUVER RAPPER, TERRANCE RICHMOND Artist of the Month, Music SHIFTER's Artist of the Month for October is Vancouver rapper, Terrance Richmond. Vancouver, B.C.-based, Oakland-rais...
TORY LANEZ CHARGED WITH ASSAULT IN MEGAN THEE STALLION SHOOTING Music A week after declaring his innocence in "The Most High" off his latest project DAYSTAR, the Los Angeles County District ...
WHAT’S NEXT FOR FOOD NETWORK CANADA’S WALL OF CHEFS WINNER, LINDSAY BRUN? Film/Television Long time Anjou, Quebec pastry chef, Lindsay Brun, was recently crowned the winner of Food Network Canada's brand new re...
QUEENYY BRINGS THE 90’S VIBES IN NEW VISUALS FOR “REPLACE HIM” Music Last month, hip-hop and R&B artist Queenyy dropped her latest single "Replace Him", off her upcoming EP, Distance. K...
INSIDE LOOK AT THE NEW CANADA GOOSE STORE AT CF RIDEAU CENTRE Fashion In light of the COVID-19 pandemic, a lot of businesses have closed their doors and the retail sector is no different. Ac...
FAME HOLIDAY AND MONTE BIGGZ KEEP THE SUMMER VIBES GOING WITH “MY THANG” Music A month after dropping visuals for "Gotta Believe", Mississauga rapper Fame Holiday is back with visuals for his latest ...
CALGARY HIP-HOP CREW Y.S.R RETURNS WITH BRAGGADOCIOUS NEW SINGLE “FLOSS” Music Five months after the release of their smash "Puff Daddy", Calgary hip-hop crew Y.S.R is back with their latest single "...
ASUQUOMO REVEALS DARKER SIDE ON NEW VISUALS FOR “DON’T BE SCARED” Music It's been a busy year for Ottawa-based Nigerian artist Asuquomo. Fresh off being included in the SHIFTER and CBC Ottawa ...
U.S. BASED BLIMP CITY RECORDS SIGNS TORONTO HIP-HOP ARTISTS KING FOU AND QSOFRESH Music Unless you're hiding under a rock, you know that Toronto is on a bit of a run right now with the likes of Drake and The ...
BLACK IRI$H AND NICKEAL PAY TRIBUTE TO KOBE, NIPSEY HUSSLE AND MORE ON “MAKE IT BACK” Music Ottawa artists Black iRI$H and Nickeal have enlisted Toronto's own TOP5 for their newest single “Make It Back”, a tribut...
CANADIAN MUSIC VIDEO ROUNDUP | AUGUST 2020 Canada, Music It's that time again! SHIFTER's Canadian Music Video Roundup for August includes videos from Drake, TOBi, Maurice Mo...
TORONTO’S MUTARI RALLIES THE DREAMERS AND HUSTLERS ON NEW SINGLE “FOREVER” Music Despite the strange barriers and challenging circumstances of this year, Mutari and The Foreign Sound continue to create...
ARTIST OF THE MONTH // SEPTEMBER – MONTREAL RAPPER, NATE HUSSER Artist of the Month, Music SHIFTER's Artist of the Month for September is Montreal rapper, Nate Husser. Nate Husser is already proving to be one...
OPINION – CUTIES IS EQUAL PARTS SAD, DISGUSTING, AND NECESSARY Film/Television, Koliah Bourne The world is still buzzing about one of the most controversial movies to hit Netflix in years―Cuties. If you don’t know ...
CRANIUM FESTIVAL ENLISTS ART BATTLE CHAMP, ALLAN ANDRÉ, FOR 2020 FESTIVAL ARTWORK Music The Cranium Festival recently revealed their 2020 festival artwork and branding, enlisting the services of none othe...
OTTAWA FASHION HOUSE KANIA COUTURE TO BE REBORN AS STACEY MARTIN LIFESTYLE Fashion Major changes are underway at one of Ottawa's leading fashion companies, as designer and entrepreneur, Stacey Bafi-Yeboa...
ROOKZ – RACE, CANCEL CULTURE AND BEING A “TRAITOR” Opinion Reposted with permission from the author I finally just went to bed after what was a crazy long day, closed my eyes, ...
CODY COYOTE KEEPS THE SUMMER VIBES ALIVE WITH “DEBWE” Music Fresh off his appearances on Sway's Universe and CTV's etalk, multi-award nominated and award winning Hip-Hop/Electronic...
ZOO LEGACY TAKES US BACK TO SIMPLER TIMES WITH NEW VISUALS FOR “LOST ON PURPOSE” Music After a few years away from music, hip-hop/indie rock band Zoo Legacy surprised fans in mid-August with a new release "L...
NAMBI AND PAULA C. HONOUR THE BROTHERS WITH NEW SINGLE “HEYBLACKMAN” Music Shortly after releasing “SHOTANOTHADOWN” (her first single and music video in three years), NAMBI decided to release ano...
