For the remainder of 2022, going into 2023, the National Arts Centre is partnering with SHIFTER to spotlight Canadian women…
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Flawless Athlete is the latest Canadian company to take on the athletic wear industry. For Fawwaz Ibrahim, it’s all about…
SHIFTER’s Kevin Bourne highlights three Black organizations you can support this Black History Month and beyond. The past few years…
The second annual International Film Festival of Ottawa, known simply as IFFO, is back again, but this year things are…
Contemporary Creole-Canadian artist, Sika Valmé, is back with her latest offering “Vini Vini”, an Electro Afro-Caribbean track that encourages listeners to break…
For the past few months, SHIFTER has been partnering with Invest Ottawa to promote the Digital Main Street program to…
If you decide to start a business in 2021 one thing you’ll have to think about is branding. Although it’s…
A lot of creatives struggle with the idea of being a business person. They struggle with sales, marketing and charging…
When most people think about marketing they think about funnels, websites, traffic, lead magnets, email list, copy and more. These…
Montreal based hip-hop artist, Joji Redback, has been steadily gaining steam since the release of “Puerto”, the first single off…
As many of you know, aside from running a media outlet, we also run a PR, content marketing and creative…
After a successful 2020 campaign which saw them chart on SoundCloud’s New and Hot Canadian R&B, get some spins on…
